Offshore Outsourcing to India A shift in motivation
John Parker
Already many companies are outsourcing with quality rather than cost in mind. Google's recent announcement about setting up an R&D center in Bangalore reflects this new mindset. In an article featured in the E- Commerce Times, the author comments on Google's hiring practices as legendary, with the company "...reportedly selecting only graduates of the nation's top schools to be considered for employment". The company's move is motivated by the vast engineering talent pool in India and is not a cost cutting move.
India emerging as a global brand in terms of superior quality is not only being seen in BPO but also in manufacturing which has so far been considered China's forte.
Kiran...
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